Which trends are shaping the luxury goods industry, and how will they impact the way designer brands market to the affluent?
The United States boasts 11.53 million millionaire households, 11 times the number of millionaires residing in China. As the U.S. remains one of the most important markets for premium brands, it is important to understand the trends impacting this consumer segment. In this white paper, you will learn how five key luxury trends are shaping the future of the U.S. affluent consumer market. The white paper focuses key trends in the following areas:
Download this white paper to learn valuable insights related to consumer behavior, brand positioning, and luxury marketing.